Zeta Global to Acquire AI-Engineering Company Senso

MT newswire2026/10/05 20:24

04:24 PM EDT, 10/05/2026 (MT Newswires) -- Zeta Global (ZETA) said late Monday it has struck a deal to acquire Senso, an AI engineering company whose technology helps power Zeta's generative engine optimization offering. The company said the acquisition will bring additional technology in-house, and deepen its connectivity to frontier models.

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